Students at Red River College Polytechnic in Winnipeg are collaborating with a local beverage company to engineer new low-calorie mocktails and energy drinks. By combining culinary arts with science laboratory technology, these students are creating sophisticated, alcohol-free options designed to appeal to health-conscious younger generations.
Why is the demand for low-cal mocktails growing?
The shift toward non-alcoholic beverages is driven by changing consumer habits across North America. In the United States, a 2025 Gallup poll indicated that only 54 percent of adults reported drinking alcohol, the lowest level recorded since the organization began tracking the metric in 1939. This trend is reflected in sales data, with NielsenIQ reporting that non-alcoholic spirit sales rose 70 percent between 2024 and 2025.
As a result, the beverage industry is seeing a move away from simple sugary mixers toward complex, zero-proof recipes. This includes:
- High-end restaurant pairings that mirror wine service.
- Functional energy drinks, such as matcha-based formulas.
- Shelf-stable products available in retail stores.
How does the research process work?
At the college's Prairie Research Kitchen, students engage in real-world product development. This involves more than just mixing flavors; it requires rigorous scientific oversight. Students specializing in quality assurance and control work on ingredient sourcing, nutritional safety, and ensuring products remain shelf-stable.
Jessica Freis, a science laboratory technology student, described the multifaceted nature of the work, noting, "It's science. It's food. It's art."
The collaboration provides a dual benefit. Local companies, such as Winnipeg-based HealthySips, gain access to advanced research tools and development assistance. Meanwhile, students gain professional experience in formulation and sensory evaluation, preparing them for careers in a thriving sector that spans from wineries to emerging wellness brands.
FAQ
What kind of drinks are being developed?
Students are working on various products, including low-calorie mocktails and matcha-based energy beverages.
Where can these products be found?
Some products resulting from these research collaborations have already reached retail shelves in provinces ranging from Ontario to British Columbia.
